When was the last time you failed at something?

If you can’t remember, there are only two likely explanations.

Either you don’t want to admit it…

or you haven’t taken any real risks lately.

Comfort has a way of disguising stagnation.

When we stay inside our comfort zone, we feel secure. We operate within the boundaries of what we already know and what we are already good at.

But there is a cost.

Comfort protects us from failure — but it also prevents us from reaching our full potential.

Sara Blakely once shared that when she was growing up, her father asked a simple question every night at the dinner table:
“What did you fail at today?”
Failure wasn’t something to hide in their family. It was something to celebrate — because it meant you had tried.

That mindset carried her through the early days of building Spanx.

She was rejected again and again. Doors closed. Buyers said no.
At one point she literally cornered a potential buyer in the bathroom to convince her to try the product.

That moment became the breakthrough that launched the company.

It takes courage to leave the safety of what we know and step into the uncertainty of growth.

Failure is rarely the enemy.
Avoidance is.Failure teaches.
Failure refines.
Failure builds capability.

Standing still feels safe in the moment — but over time it carries its own consequences.

Just ask Eastman Kodak Company.

Kodak once dominated its industry.

But the company became comfortable protecting what it had already built instead of adapting to what was coming next.

Today it is only a shadow of its former influence.

Growth requires risk.
Growth requires discomfort.
Growth requires courage.
You can stay where you are — secure inside your current level of expertise.
Or you can choose to grow.
That choice will always feel a little scary.
But standing still long enough eventually becomes even scarier.
So today ask yourself one question:
Where could you grow today?
Takeaway: Failure is feedback.